2014: 250 million users
2020: 700 million users (+180% from 2014)
2023: 900 million users
2024: 1.02 billion users (crossing the 1 billion mark)
2029 (Projected): 1.6 billion users (+57% from 2024)India’s internet penetration has surged, with 1.02 billion users expected in 2024. This rapid growth reflects widespread smartphone adoption, affordable data plans, and efforts to bridge the rural-urban divide. The projected 1.6 billion users by 2029 offer huge potential for digital businesses, e-commerce platforms, and service providers to thrive.
Active Internet Users: India has reached 751.5 million active internet users in 2024, indicating significant growth fueled by rural connectivity and mobile penetration.
Urban vs. Rural Divide: Urban users stand at 378 million, while rural areas have 442 million users, reflecting stronger growth in rural regions. This shift highlights the increasing impact of internet access beyond cities.
Gender Distribution: Of India’s internet users, 54% are male and 46% female, showing steady progress toward digital gender parity.
Social Media Adoption: Out of the total internet population, 462 million are active on social media, emphasizing opportunities for businesses to engage users online.
Credits Statista
